Song Yao (姚松)

Professor of Marketing, Washington University

Amazon Scholar, Amazon Stores Economics and Science (SEAS)

Home    CV    Research    Teaching    Data

• Distances in miles between any two population-weighted centroids of the US zip codes.

  • Data and code: https://github.com/songyao21/zip2zip_dist_miles. 

• 5-digit zip code level Census demographic data and zip code to tract and county relationship doc

  • Data and code: https://github.com/songyao21/census_zip5.

• The Impact of Government Interventions on COVID-19 Spread and Consumer Spending

  • Data and code: https://tinyurl.com/CovidSpendingShare.

• Forecasting the Spread of COVID-19 under Different Reopening Strategies

  • https://github.com/songyao21/covid_data_depot (contains sample data and code for cleaning data)

  • Interactive forecasting website and social distancing index of each state.

• The Impact of Advertising along the Conversion Funnel

  • zip-file (contains data and do-files)

• Does Online Word-of-Mouth Increase Demand? (and How?) Evidence from a Natural Experiment

  • zip-file (contains data and do-files)